Product News

Goodyear Introduces EfficientGrip
Hi-Q Goes H-Tech with New Automotive Accessories

Goodyear Introduces EfficientGrip

Goodyear has announced the launch of EfficientGrip with FuelSaving Technology - a brand-new more environmentally friendly high-performance summer tyre that aims to deliver important fuel savings while offering high mileage and excellent wet braking performance levels. Tests by Goodyear's tyre evaluation department in Luxembourg have shown that the new Goodyear EfficientGrip provides 15% better rolling resistance, 3% shorter braking distance on wet surfaces and 3% better wet handling.

Additionally, extensive long-term tread wear tests show extremely positive results for the tyre's mileage potential: A car equipped with the new Goodyear EfficientGrip can drive up to 25 percent more kilometers, which is another significant benefit for consumers and more friendly towards the environment.

"Low rolling resistance is the key performance indicator when aiming for lower fuel consumption and CO2 emissions," explained Jean-Pierre Jeusette, Goodyear's Director Tyre Technology Consumer Tyres for Europe, Middle East and Africa. "Our customer benefit goals were very ambitious and we have achieved them by using advanced materials and the latest developments in manufacturing techniques: thanks to Goodyear's new FuelSaving Technology we are now able to present an environmentally friendlier tire with very low rolling resistance levels and high mileage potential that at the same time fulfills Goodyear's strict requirements for important performance areas such as wet handling and wet braking," said Jeusette.

Revolutionary FuelSaving Technology

Goodyear EfficientGrip is the first tyre that features the company's innovative FuelSaving Technology. The term 'FuelSaving Technology' comprises several technological advances that directly affect the tyre's rolling resistance: a special light-weight tyre structure, a patented 'CoolCushion Layer' and advanced compound materials and innovative manufacturing techniques. Together these various elements reduce the mount of energy required to make the tyre roll, which reduces the car's fuel consumption and hence its CO2 emissions.

Lightweight Tyre Structure

Using new materials and an efficient structure, the tyre's weight has been reduced by about 10%3. Less material with less heat generationleads to reduced rolling resistance levels. Compared to its predecessor, the EfficientGrip features a lower polyester ply end and a sidewall using less material, which contributes to the lower weight as well as to reduced rolling resistance.

Patented CoolCushion Layer

A new thermo-plastic ingredient used as a reinforcing agent replaces partially carbon black for less weight and less heat generation, resulting in a further decrease of the tyre's rolling resistance.

Advanced Compound Materials

"The various compounds used in a tyre significantly contribute to its performance; they are the result of intensive research and development by highly skilled compound engineers and material specialists and are probably one of the best kept secrets of each premium tire. For the EfficientGrip we not only use the latest generation of polymers: through the usage of advanced reinforcement and linking agents in the EfficientGrip's various compounds, the energy dissipation capability of the components has been greatly improved, reducing the tyre's rolling resistance," explained Jeusette.

The new EfficientGrip will be available in various sizes covering a wide range of cars from the compact class up to the luxury class.

Hi-Q Goes H-Tech with New Automotive Accessories

Leading fast fit retailer HiQ is going hi-tech after introducing two innovative automotive accessories for customers. The HiQ network, which boasts around 150 centres across the UK, is bringing new high performance eco-friendly lamp bulbs and tyre pressure monitoring systems in a bid to add value and services for motorists across Britain. The Phillips lamp bulbs are guaranteed to last for 12 months, offer up to 20 per cent energy savings and will be available to purchase online shortly. The tyre pressure monitoring systems, produced by Tyresure, not only advise motorists if their tyres are losing pressure, but also monitor tyre pressure without the need of a gauge.